CEO and Chief Neuroscientist
Dr. Ana Iorga is a savvy consumer neuroscience expert with a deep abiding passion for bringing science to marketing. She spent over a decade helping companies improve their customer engagement and loyalty strategies, across industries like Consumer Goods, Retail, Finance and Automotive.
Dr. Iorga is a Medical Doctor that holds a PhD in Consumer Neuroscience. She serves on the editorial board of NMSBA’s Insights Magazine and is co-editor of Ethics in Neuromarketing, a path-breaking book exploring the ethical challenges in consumer neuroscience.