Ali helps businesses unlock value through improving sales, marketing and revenue optimisation capabilities. She has her own independent consultancy, Commercial Acceleration.
Ali is an award-winning and highly regarded subject matter expert, having held senior leadership roles in world-leading service brands. She excels at quickly understanding business challenges, and develops solutions to boost revenues.
A people-centred leader with 25 years' experience in world-leading companies including Hilton; InterContinental Hotels Group; Whitbread; Fitness First; Royal Mail Group; Oaktree.