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Simon Fraser

Simon has designed groundbreaking customer experience strategies at InMoment for over a decade, with an especial focus on the changing Retail environment. Although based in Europe, he takes a global approach to best practices and innovation. Prior to joining the company, Simon consulted on a portfolio of major global FMCG and Retail brands at Nielsen and GFK/NOP, including Coca-Cola and Asda. Simon’s decades of experience in helping businesses make better sense of their customers' needs and expectations make him a key strategist at InMoment.