Meet The Judges

Every entry at CXA® is assessed by an independent judging panel.

All our judges are seasoned professionals with distinguished CX careers; many have judged with us several times before and keep coming back!

Using the scoring criteria, they’ll carefully scrutinise your written submission and live presentation. Scores from each judge are added together to determine the winners in each category. After the event, every finalist will receive a detailed Feedback Report with constructive comments that help you improve your CX going forward.

Our judge selection process is ongoing, but as soon as we add more judges to our line-up, we’ll post their details on here. Scroll down to see who's taking part this year!

If you’re interested in becoming a judge, please click the link below, or email Tamara at

Jo Mayes

Director of Customer Services

Emma Wardle

Senior Director, Customer Service and Complaints

Adrian Beech

Head of UK and Partner Operations - Capital One

Leonie Williams

Co Founder

Homayoun Dayani-Fard

Managing Director

Rebecca Holliday

Co-Founder and Director

Robyn Walters


Helen Luty

Head of Customer Experience

David Price

Head of Client Service & Recruitment

Amanda Whiteside

Head of WW Customer Optimization & Enablement

David Hart

Customer Experience Manager

Alex Russell-Rutherford

Senior CX Consultant - Skewb Ltd

Lama Shanti

CX and Digital Transformation Head Department - Paltel

Oya Geron

Customer Experience Delivery Manager - HSBC

Ana Iorga

CEO & Chief Neuroscientist - Buyer Brain

Simon Fraser

VP, Customer Experience - Fraser

Michelle Ansell

Menaging Partner - Douglas Jackson Limited

Lisa Redmore

Recruitment Business Partner - RWR Recruitment

Mark Berridge

Director of Customer Success - Arcadis Gen

Charlotte Auffray

Senior Customer Experience Manager - Travelport

David Hingley

Founder & MD - Reconnica Ltd

Andrew Sharp

Managing Director - Carnell Support Services Ltd

Paul Kavanagh

Managing Director - Beehive Research

Nicole Holt

Head of Research - Beehive Research

Sandra Thompson

Founding Director - Ei Evolution

Neil Titcomb

Managing Director - ODIGO CX SOLUTIONS

Francesca Rea

Director of Contact Centre & Service Delivery - NewDay Ltd

Neha Aggarwal

Customer Experience - Program Manager - Salesforce (MuleSoft)

Dougie Anscombe-Stephen

Director of Consulting - The Server Labs

Beverley Hughes

Managing Director

Chris Dunn

Business Consultant

Sarah Painter

VP, Customer Experience

Alison Lawrie

Head of Customer Experience

Luke Bishop

Head of CX

Gillian Oakley

Client Success Consultant